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Nature connects us. Stories bring that connection to life.

Rethink Outside helps funders and partners share a more powerful story about how nature and time outside strengthens our communities.

We develop, test, and share narrative frameworks and stories that bring new partners to the table and grow the movement for equitable access to the outdoors.

Narrative in Action

Connecting Military Families and the Outdoors

Nicole Rawlinson, 2021 Rethink Outside™ Fellow, works to connect military families with the outdoors and their communities.

A Trailblazer

Working for Latino Outdoors, Ruby Rodriguez wants to ensure that others can more easily follow in her footsteps.

The Places That Shape Us

In this story, Kasandra shares about the everyday places that have been a source of solace for her and how those have shifted through life circumstances.

Stereotype or Fact? Black People Don’t Camp

For Black people, feeling welcome and safe in the outdoors isn’t a given.

Students Step Up to Explore and Create Healthier Communities

A group of Illinois high schoolers from different schools and neighborhoods are fired up to make change.

Thanks to our sponsors for financially supporting Rethink Outside

Rethink Outside photos courtesy of Big City Mountaineers, Children & Nature Network, Education Outside, Life Lab, Lincoln Park Zoo, NatureBridge, National Park Service, National Park Trust, Ocean Discovery Institute, Pie Ranch, Tiny Trees, and YES. Website by Weirdesign.com.